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emfizz.com December 14, 2017


Pizza Hut Testing Delivery of Beer and Wine

07 December 2017, 01:49 | Terri Saunders

Pizza Hut beer and wine

Pizza Hut beer and wine

Wine will also be an option on the menu come January.

The pizza chain announced on Tuesday that it will begin testing delivery of beer and wine in different markets in the U.S. You can order Bud Light, Budweiser, Shock Top and Arizona-made Kilt Lifter.

The company said it was starting the booze delivery in Phoenix, Ariz., and hoped to expand within the next year. As Pizza Hut's Director of Brand Marketing, Stacy Lynn Bourgeois, told the outlet, "We're excited to offer the convenience of beer and wine delivered to a customer's home".

This content is published through a licensing agreement with Acquire Media using its NewsEdge technology. Earlier this year, Pizza Hut executives said they have a $130-million plan to boost the brand, partially by ramping up delivery efforts. When you order a greasy Pizza Hut pie, you will be able to order six packs of Anheuser-Busch beers for $10.99 apiece.

Shares of Yum, which also owns KFC and Taco Bell, were little changed after the announcement.

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The delivery of beer and wine could provide Pizza Hut with a decided edge.

CNN Money found that two of its competitors - Papa John's and Domino's - appear to offer only water and soft drinks for delivery, according to their websites.

Beer and wine are already now served at many Pizza Hut locations, so the brand has some advantages.

Rival Papa John's worldwide sells beer and wine at a handful of locations in the western United States and at locations in Latin America, China and Russian Federation. Customers will be required to show their IDs at the door.



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